President Yoweri Museveni has commended the Hidden Uganda documentary by Peter Greenberg for powerfully showcasing Uganda’s beauty, heritage, and tourism potential. The President attended the screening at Speke Resort Munyonyo, accompanied by First Lady and Minister of Education and Sports, Janet Museveni.
The film, produced and directed by renowned American journalist Peter Greenberg, highlights Uganda’s rich landscapes, cultural diversity, and abundant wildlife. As a result, it aims to position the country as a leading tourist destination. Museveni, while addressing the guests, emphasized that Uganda’s natural environment remains unspoiled and enjoyable. “Here, there’s no need for air-conditioning. We simply enjoy the weather as it is,” he remarked.
Additionally, the President offered context on Uganda’s geographical position. Africa spans over 12 million square miles, making it 12 times larger than India. Uganda, situated in the heart of the continent, remained isolated from foreign influence for a long time. According to Museveni, the first non-black visitor to Uganda—a man named Ibrahim—arrived only in 1841.
Consequently, Uganda has preserved its cultural and natural identity. “If you’re looking for original Africans, you’ll find them here,” Museveni stated. Furthermore, he pointed out that British rule lasted just 70 years. As a result, much of Uganda’s culture, wildlife, and traditional ways of life remain intact.
The President also highlighted Uganda’s unique agricultural resources. Notably, he spoke about the Ankole cow, known for its yellow fat. Unlike the white fat found in other breeds, this yellow fat contains less cholesterol. “These cows are a gold mine for producing healthy beef,” he said.
Moreover, Museveni thanked Peter Greenberg and Diana Museveni Kyaremera, founder of Age Safaris, for their role in promoting Uganda. He applauded Diana for shifting from cattle farming to tourism services. “Thank you, Diana, and thank you, Peter, for opening Uganda to the world,” he said.
In addition to praising the film, Museveni announced plans to enhance tourism infrastructure. The government intends to build international airports in Kidepo and Kanungu. These new facilities will allow high-end tourists to fly directly into Uganda’s top attractions, thus boosting visitor convenience.
Vice President Jessica Alupo also expressed her appreciation for the documentary. She reaffirmed that tourism plays a key role in Uganda’s economic development. Moreover, she encouraged all Ugandans to become ambassadors for their country by sharing its story and showcasing its potential.
Diana Museveni Kyaremera, in her remarks, praised the President’s vast knowledge of Uganda. She proposed that he lead a special tour alongside Peter Greenberg. “There’s no one better to tell Uganda’s story than our President,” she said. In her view, initiatives like this will elevate Uganda’s visibility in the global tourism market.
Meanwhile, Peter Greenberg thanked President Museveni for his support. He revealed that the documentary will reach an estimated 130 million viewers around the world. “My job is to connect people to places, experiences, and cultures. This is just the beginning,” he affirmed.
Ultimately, Hidden Uganda provides a new opportunity for the nation to share its untold story. Through storytelling, infrastructure development, and cultural preservation, Uganda continues to shine as the Pearl of Africa—ready to welcome the world.
